The Great Fitness Experiment : MyBlogHer Profile

"Get ripped in the new year!" "Have the lean body of your dreams!" "Six-pack abs in 6 weeks!" "Burn fat up to 400 times faster!" Thanks to the advent of Resolution-Making Season (also known as the fitness industry's Santa) and an e-mail address that seems to be on every marketer's PR list, I've been getting a slew of "get shredded" pitches every day. The products are wildly variable - everything from mushroom pills to different exercise equipment to books - but the end goal is always the same: to help women get as lean as possible. Inevitably these pitches are all illustrated with pictures of 18-year-olds with perfectly sculpted abs. I don't even need to describe them further, because you already know exactly what I'm talking about. They're in magazines and on websites, everywhere.  Read more >