Jay Jays’ Little Losers line of clothing was criticised by the Australian Childhood Foundation in Sydney's Daily Telegraph, saying the t-shirt slogans send the wrong message to kids. Based on MR MEN characters, T-shirt slogans include: Mr Pimp; Mr Drunk; Mr Well Hung; Mr Asshole; Miss Wasted; Miss Floozy; Miss bitch... The Little Losers clothing line is being marketed to kids aged 12 to 17 and includes, t-shirts, mini skirts, shorts, accessories and sleepwear. But it is the t-shirt slogans that has parents up in arms and calling for the tees to be pulled from sale. Read more >






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