ktrgovac : MyBlogHer Profile

An Internet trailblazer from pre-Web days, Kate Trgovac started her digital marketing career when plain text email was the marketing tool of choice. Over her 17-year career, she has worked for several clients, including Nike, Molson, Nabisco, Procter and Gamble, Fido and Petro-Canada. In 2007, Kate founded LintBucket Media, a boutique marketing agency headquartered in Vancouver that focuses on social media, community building and co-creation between brands and their audiences.

Kate is a leading authority in Canada on social media and is often quoted in main stream media, including CBC, the National Post and Marketing Magazine. In addition to speaking at a number of professional conferences, Kate writes about the intersection of marketing and technology on her blog MyNameIsKate.ca and tweets as @mynameiskate