Erin McNeill : MyBlogHer Profile

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Hello, I'm Erin McNeill!

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L.L. Bean, Land's End, dipping toes into pornification game

9/29/11 7:53am by Erin McNeill
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I’m not sure the trickle down theory works in economics, but it sure seems to be taking effect in sexualized marketing. It starts with a drip, drip, drip. While sexualization creep touches girls at younger and younger ages, it also starts moving into new green territory. Parents who don’t want to expose their girls to “I’m too pretty for homework” t-shirts, could always turn to Land's End. Until this:  Read more >

Girls and Sports: The Power of Showing Real Women Being Strong

3/17/11 7:00am by Erin McNeill
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Female athlete poster

A few weeks back, I wrote about the positive effect it can have on girls to portray female athletes engaged in their sports, being strong and competent, rather than as sexualized objects. For instance, here is a women’s rugby marketing campaign on campus that shows real women being strong. The campaign is for the club at Arizona State University.  Read more >

Got my knickers in a twist over this catalog

9/16/10 11:45am by Erin McNeill
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It came in through the mail slot.It's a Spanx catalog and it entered my home uninvited this weekend. I called the 800 number immediately and asked to be taken off the mailing list.And then, although they didn’t ask, I told them why.  Read more >

Shopping adventures with the cynical boys

9/13/10 10:50am by Erin McNeill
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When the boys got back from camp a few weeks ago, they had a craving for some goodies after a summer of wholesome cooking over an open fire.  Read more >

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Marketing, Media and Childhood

Finding our way through the wilderness of harmful messages to children

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Full Name
Erin McNeill
Member Since
July 2010
About Me: 

I am a journalist and the mother of two boys, a teen and an almost teen. I believe we need to act to protect all children from the toxic commercialism that is running rampant over their lives. We have to say “stop!” to the powers that are selling sex and violence to our children from infancy. We must educate ourselves about the insidious nature of marketing to children today, and we must give our children the tools they need to protect themselves from the effects of this bombardment of materialism, violence and sexualization that leads to depression, anxiety, low self-esteem, loss of individuality, obesity, unhealthy relationships, and violence. We need to find our way through the wilderness of harmful messages to our children, for the well-being of our children, and for the future of our society.

 

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