According to author Willie Gluckstern in The Wine Avenger -- a good book by the way, especially for the novice -- brothers Ernest and Julio Gallo really got underway in the wine business by making and marketing inexpensive, sweet, high-alcohol wine to lower-income urban neighborhoods. One of their most popular products was Thunderbird, a wine that sold via the commercial jingle, "What's the word? Read more >
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How do you eat out, gluten-free?
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3 years 17 weeks ago