Power Your Blog with Email Marketing and Facebook

“Blogging is really about having an outlet for a specificity or passion, branding yourself as an expert in it and building a niche community with others that share it with you”. Credit Image: brantleydavidson via Flickr ...more

Integrated Marketing Enhances Your Professionalism

Steve McKee, author of When Growth Stalls: How It Happens, Why You're Stuck, and What to Do About It , talks about today’s marketing and media fragmentation in his Bloomberg article: Integrated Marketing: If You Knew it You’d Do It. He says: “The good news is that there is a powerful way to overcome fragmentation: integration.  But don’t be deceived—it’s more difficult than it appears.” ...more
What's your integrated marketing plan?more

The Business of Blogging: Why Do You Blog?

We now know and are very sure that combining in person relationship building with web, online and social media relationship building is the best way to secure your reputation, authority and reach. Blending the two worlds we now live, work and play in is not only essential but just plain smart. ...more
 @Deborah Shane Thanks all, for the suggestions! We'll be adding some more info about our ...more

The 12 and 12 For Keeping Your Brand Re-Freshed!

This is the final part of our six part series on Brand Power-Are You Building It! We have journeyed together on an adventure and explored, gone off the beat and path a little, detoured and taken some side trips but have never lost site of the main road. ...more

10 Factors That Impact A Brands Success & Sustainability!

The theme of our six part series has been Brand Power. Are you building it? Building something that lasts usually means a strong foundation. Your brand’s strong foundation is the basis for its longevity.  ...more

Why Your Brand Authenticity Counts From The Beginning

Transparency, truth and being real, all the rage now and as it should be. This is not a new position or idea it’s just that people now are taking it a lot more seriously, when choosing who they want to align themselves with and invest in. ...more

Blend the Power of Making Personal Connections Online and in-Person

We continue our six part series on Brand Power.  Are you building it! What’s your X, It, Wow.  How do you define your brand and what are and all the things that you do, the branding, to put yourself out there to get noticed, stand out and engage business.Here is part one, “3 Keys to A Brand That Stands Out” and part two, “Your Brand is You, Your Branding is You in Action”.   ...more

Your Brand is YOU; Your Branding is YOU in Action

Your Brand is YOU, Your Branding is YOU in Action In the first part of our five part brand power series, 3 Keys to a Brand That Stands Out, we established the overall idea that “you make a stand with your brand, when you put your stake in the space and build out your tribe and community”.  ...more
Great information - thanksmore

3 Keys to a Brand That Stands Out

“You make a stand with your brand, when you put your stake in the space and build out your tribe and community”. I am so excited to be starting a six part series here on Blogher on this bold and important topic because I am so passionate about this and feel it is not getting the priority it needs to have in entrepreneurship and small businesses. ...more

Become More of a Change-Maker for Yourself

In the summer of 2005, I realized that my 23 year career in broadcast radio was about to change dramatically. It just felt weird and I just knew. I started my personal transition process, in my head, simply by thinking about why I was feeling like it just wasn’t working for me on many levels anymore. Here are five lessons that I learned about my career transition process that you can apply to your own career, job, work, and employment situation today. ...more

Deborah Shane
Author | Entrepreneur | Media Host | Speaker | ...more