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The Mystery of the Swedish Olympic Team Hats: Crochet in the Social Media Age

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The buzz started even before the Opening Ceremonies of the 2010 Vancouver Olympics ended. Who crocheted the hats some members of the Swedish team wore as they entered the event?

Olympics - Opening Ceremony

The first close-up analysis led to one question. Were these hats truly crocheted, or might they have been knit? By Saturday morning, those in the know were convinced that YES, these were crocheted hats. Why this is important: Crochet cannot be done by machine. If the Swedish team received crocheted hats, someone sat and made them all by hand.

The name of this creator -- and ideally, her story -- became as important a quest as finding a pair of the souvenir Vancouver 2010 red Olympic mittens. (I have not yet found a pattern for making these but I expect that to show up any day now, too!)

For me, the search was led by Crochet Me's Kim Werker -- who used the power of Twitter to reach out to crafters, journalists, Swedes, the world. Another one of the frenzied searchers, Elizabeth Drouillard of Things Bright, said:

Based on Internet chatter, I've found that I'm not the only crocheter to geek out over the Swedish toques. Apparently we all did. Everywhere. Through the magic that is the Internet, I think I found the maker of the hats on a Swedish daily newspaper site, because they love them as much as I do over here. Warning: Google and link madness to follow.

For a brief while, it was hoped that Catherine Andersson, shown crocheting the hat in this video, was the maker. But Swedish-speaking twitterer @bagatell reported that the video was just a news story about how easy these hats are to make.

The next step in the search was a sighting on the Swedish craft blog MiMejd. Run the blog through Google Translator and discover that Ninna and Ida found the directions in a newspaper and posted a copy of the picture on their blog. Within days of the post, their readership (normally 60 a day) jumped to the point that the new visitors crashed their blog. Last Friday, they shared their results in recreating the hat. The translating is not perfect, but they report:

The debate has raged here on the blog as to whether the "real OS-cap" is wood poles or fixed mesh, on nedtagen are made in one or both. Some who have followed the pattern has been thought that the cap has been cruelly good others have testified that it has become so ugly, that it was ready for sopnedkastet directly.

On Tuesday, Kim Werker blogged what is likely the end of the search for the creators in Super Sleuthing Success! Swedish Hats Story:

The designer of the hats, and of the entire line of Olympics clothing for the Swedish Olympics team, is Eva Christensson. The hats were crocheted in China, and she didn't indicate any more information than that.

If you'd like your own Swedish Team Hat, Crafty Peach has quickly recreated the pattern and published it for us all to use, substituting an easily available yarn. As she explains on Ravelry:

I hesitate to call myself a designer ... all I did was copy the great hat the Swedish Olympic Team wore in the Parade of Nations!

This is my version of the Swedish Olympic Team's hat from the opening ceremonies of the 2010 Winter Olympics in Vancouver, BC. I used Red Heart Super Saver in the colors Light Periwinkle, Bright Yellow, Black, and White.

The original yarn -- DROPS Eskimo -- is a Norwegian-made thick wool yarn, which crochets these hats up quickly. However, some are reporting that the weight of the yarn is complicating the construction, leading Bagatell to declare her hat more appropriately used as a cowl.

**UPDATE**  Kim Werker had a chance to speak with Eva Christensson on Tuesday.  Check Yet More About Those Swedish Hats at Crochet Me for all the news. One piece of puzzle was answered in a way that is a bit satisfying: Why were the hats made in a China:

The original team hats were made by Chinese company Li Ning Sport Goods Ltd, which is the clothing sponsor for the Swedish Olympic team. Eva indicated the sponsorship relationship when I asked why the hats were made in China rather

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ChellesCraftCorner 5 pts

For those of you who are unable to get the right colors of yarn or a pattern you like for the hat feel free to visit me at:

ChellesCraftCorner.Etsy.com ( http://www.blogher.com/ChellesCraftCorner.etsy.com )

You can also purchase the hat in my Etsy store at a VERY low price.Or if you would just like the pattern that I recreated on my own by looking at the hats and want to know wich yarns I used you are more than welcome to convo or email me for a pattern listing.

Email: ChellesCraftCorner@live.com ( ChellesCraftCorner@live.com )

I was SSOOOO excited when I saw these hats on national TV, the only other place that I have seen crocheted hats for sale that was a "major" deal was at Walt Disney World in Downtown Disney, they had crocheted hats for sale in one of their stores. I am not exactly sure wich one and if they were truly handmade but it was still exciting to see, because as an avid crocheter you see knit items for sale all over, but with crochet "not so much".

sassymonkey 6 pts moderator

They appear to be machine made with fleece lining and the white maple leaf on them is also fleece that has been stitched on. (For the torch bearers they made special ones with a grippy maple leaf.)

Contributing Editor Sassymonkey also blogs at Sassymonkey ( http://sassymonkey.ca ) and Sassymonkey Reads ( http://sassymonkeyreads.ca ).

Debra Roby 5 pts

Ninna,

So thrilled you stopped by to read and reply on this post.  I enjoyed the time I spent reading your- though the translation is not very good.

Now to go read about winning one of your hats!

Debra A Stitch In Time ( http://astitchintime.blogspot.com ) Weight for Deb ( http://weightfordeb.wordpress.com )

MiMejd 5 pts

It´s absolutly crazy about our Swedish Olympics Hats. In Sweden it´s not possible to get yellow our blue yarn... I also agree with you; I´m disappointed that our hats were made in China. But I made my hats by myself... and now it´s possible to win one of my hats in my blog. Welcome!
http://mimejd.bloggplatsen.se/2010/02/24/2593645-v...
Ninna

Fluid Pudding 5 pts

I just got my yarn to make one of the USA Olympic hats.

(The one with the reindeer.)

I'm a total sucker for this stuff.

Debra Roby 5 pts

Julie,

I agree.  After all the excitement -and now with Sweden encouraging all it's country folk to make their own hats- the story would have been so much sweeter if we had found these hats were made in country.  The truth is anti-climatic.

Still, the madness these easily made hats created is something I have not witnessed since Jayne Cobb hats became the obsession a few years ago.  I find it fascinating how eager crafters are when their hobbies are highlighted in a public way.

Debra A Stitch In Time ( http://astitchintime.blogspot.com ) Weight for Deb ( http://weightfordeb.wordpress.com )

Julie Heinrich 5 pts

I have to say that I am a little disappointed to learn that these hats were made in China. Wouldn't it have been a much better story to find out that the hats for the Swedish Olympic Team were actually handmade in Sweden?

www.julieheinrich.com ( http://www.julieheinrich.com )