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The short version: Jill Miller Zimon writes the topical blog, Writes Like She Talks (www.writeslikeshetalks.com) and often highlights the paucity of...
 
 
 
 

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Gender Bias in Political Newspaper Endorsements

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UPDATE: One of my co-bloggers at The Moderate Voice wrote a post in reaction to my post. You can read Marc Pascal's take here, Got Me Thinking Again About How Men and Women See.

Anastasia Pantsios, a lifelong journalist, does a great job in Ohio Daily Blog's post, "A Disturbing Pattern" with the subject of how the Cleveland Plain Dealer's primary endorsements for 12 newly-created elected positions read as gender-biased reviews though the motivation seems unintentional. But just because there is no intention does not mean that there is no bias.  It should be revealed and filtered out, or otherwise acknowledged and/or controlled for.

close-up of a newspapers front page

The tally stands at:

17 primary endorsements total from the PD

11 in Democratic primaries: 10 men, 1 woman

6 in Republican primaries (no Republican primary in the other five districts): 5 men, 1 woman

For County Executive:

2 endorsements total (one per party)

4 Democratic candidates (2 men, 2 women): PD endorses Ed Fitzgerald

3 Democratic candidates (3 men): PD endorses Matt Dolan

So, if Cuyahoga County voters went with all of the PD's primary endorsed candidates, the gender composition of the brand new Cuyahoga County government, with 12 elected officials, would be either 10 men and two women (or less than 20% female composition) or 11 men and one woman - less than 10% female composition.

With less than 25% women even in these races, we've not giving ourselves very good odds.  But that does not excuse the PD from needing to unpack what's going on with their endorsements, including the difference in the decisive value between managing tempests with aplomb versus being polished.

FYI: Cuyahoga County, as of the Census data for 2009, was composed of 52.6% women - not less than 20%. The end of men certainly doesn't seem to be in sight here in NE Ohio, if these PD endorsements reign.

FYI 2: Here's more on why having more than one women in power matters so much. Finally, I cannot say it any better than Swanee Hunt and Kerry Healey earlier this year:

...we share the conviction that a “critical mass’’ of women will lead to better public policies.

What’s a critical mass? Research shows that when about 30 percent of a group is made up women, the discourse, values, and working style of the entire organization changes.

Women collectively bring a broader perspective to the political debate, based on their different social roles and life experiences. That breadth is crucial in order to solve the many challenges society faces, including the current economic crisis, national security issues, and health care reform.

While no stereotype is true for all men or all women, social science research says women tend to be more inclusive, more easily build bridges across ideological divides, and are more in touch with their local communities - all necessary traits for the kind of leadership needed in this deeply divided country.

But it will take a big effort to get women to imagine themselves in the political ring. Unfortunately, women candidates are often held to a different standard by power brokers and opinion-makers, including party leaders, donors, and the media. Sometimes other women are a female candidate’s harshest critics - so the obstacles to women participating in electoral office are not placed there by men alone. When a mother runs, voters of both genders often wonder, “Who will care for the children while she campaigns?’’ - a question for Pauline but not Paul. And typically, those controlling the party’s purse strings demand proof that the candidate has raised a substantial portion of her projected budget before even discussing how they can help her win her race.

This observation about what's happening with our brand new county government and the media's role in endorsements for 12 new elected offices is an opportunity to lead, not to be defensive.  How do

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kbojar 5 pts

You are right about the over 65 group. They read newspapers and are the only voters I see bringing lists of endorsements from newspapers to the polls.

The newspaper endorsements matter more in low profile races and many seniors are used to taking the newspapers' recommendations when they don’t know much about individual candidates.

It’s been my experiences that younger voters don’t vote in those low profile races if they feel they lack info. They’ll vote for the top of the ticket and skip the down ballot races. Younger voters ae much more likely to share Melissa's view: "Who my newspaper thinks is a great candidate isn't really interesting to me as a voter.'
Karen Bojar

http://www.the-next-stage.com/

Jill Miller Zimon 5 pts

And I dug up this article about Erika's work:

http://www.inthesetimes.com/article/3539/cutting_w...

Well, I would LOVE to think that these endorsements may be more and more irrelevant, but having run for office, I have to tell you, it all depends on your targeting these days.

So, for example, in my town, at least one-third of the residents are over 65. This is a group with the lowest level of penetration into digital media. The 45-65 group, which is more than a third in my city, isn't all that much better though I was told by someone from CNN I believe that the young boomers, of which I'd be one, are the fastest growing group (or maybe it was the seniors - I forget - but it is the older segment of our population that is starting to pick up on using digital media now).

But still? TV and newspapers are a huge source of info for many likely voters. This is a combo of who is a likely voter, how broad a seat you're going for (you know, all of Ohio which is 11 million residents total, versus my city, which is under 6000 total residents).

Just this morning, I saw that on Twitter, a council member in Newburyport, MA, Ari Herzog, has over 1300 followers on Twitter and I'm sure many are residents. I have 338 I think on my city council twitter account - and I KNOW only like two or three are in my city!

So - anyway - yeah - I think the papers are under attack more and more as being reliable and relevant, but I do think they do still matter. I think it's why their relationship to online media producers is still so difficult, don't you?

Jill Writes Like She Talks ( http://www.writeslikeshetalks.com )

In The Arena: Jill Miller Zimon, Pepper Pike City Council Member ( http://jillmillerzimon.blogspot.com )

kbojar 5 pts

The bias in newspaper endorsements is undeniable, but I wonder how much it still matters now that so few citizens even bother to read newspapers, let alone vote according to their recommendations.

In Women for President: Media Bias in Eight Campaigns, Erika Falk analyzes press coverage in 8 campaigns from Victoria Woodhull in 19th c to 2008. She demonstrates conclusively that gender bias (intentional and unintentional) exists.

But she is analyzing a moving target. Not only are newspapers becoming less and less relevant but the anti-female bias is sometimes countered by the pro-woman bias of groups like The New Agenda.

But relevant or not, Jill, you’re right to call attention to it. Good work!

Karen Bojar

http://www.the-next-stage.com/

Jill Miller Zimon 5 pts

As in, how the endorsements work(ed) and whether there's bias. But there's backstory related to the creation of a new form of county government that supports the idea that we'd all (living here) expect to see far more diversity than we're getting in terms of the candidates, and the role the newspaper, the PD itself, played both in pushing the reform and in being a kingmaker when it comes to candidates stepping up. The paper has done a good job writing about each and every candidate - I do not have a problem with that. But the editorials while candidates were self-selecting and now in endorsements have not focused at all on championing diversity in the options voters will have. They've emphasized almost nothing but business backgrounds (and I'm finding this locally as well - it's fascinating - you'd almost thing people want to privatize government - but isn't that an oxymoron almost?).

So there's a lack of transparency on very basic level: what are the criteria for the endorsments? And then going more deeply: the qualities lauded and rewarded when in men are not lauded and rewarded similarly in women.

Here's the endorsement for Lee Fisher over Jennifer Brunner for US Senate in the Democratic primary:

http://www.cleveland.com/opinion/index.ssf/2010/03...

Seriously - she sounds FAR BETTER QUALIFIED than Lee. And the only reason the paper gives for choosing Lee is his polish due to longevity.

Well let's talk about that - how did he get his longevity? He is now 58 or 59, the average age of all US Senators. Brunner is about 53 I think. Lee started his political career when he was 28 or 29 - which is the average age men start political careers. Women start in the mid-30s, studies say. Brunner ran for office (judge) in her 40s - before that, she was with the Ohio SOS and also in private practice, and raising three kids.

For an endorsement to reward Lee for longevity and polish gained over that time isn't in and of itself wrong. The issue is this institutional albeit unintentional bias - this is what in law gives rise to "suspect classes" that get protection due to historical bias and its why we have federal and state prohibitions against discrimination on the basis of race and sex (among other things).

My point here, in this post, is that that institutional bias becomes very apparent in the way the PD's editorial board seems to be coming down in the races in the new county gov't that have women in them. Anastasia cites three of them.

So, if they become transparent in how they make the decisions and they can be self-critical and recognize this pattern, then they can consider how to neutralize the inherent bias that may exist in what they're giving credit for (i.e., longevity and polish over being tough in the form of a woman - I use this example because when they have cited being tough but in the form of the man, the man seems to get the nod).

Jenn Pozner at Women in Media and News and places like the Women's Media Center (and also probably the Rutger's Center for Women in American Politics and the National Conference of State Legislatures' women's section person) have been tracking this kind of bias for years. It's not a conspiracy - I don't say it's a conspiracy. What it is is a willful neglect of changing what is being done in order to even the playing field as well as recognize where habits done at an institutional level really keep bias ingrained and condoned in our society.

This is THE single hardest form of sexism to get rid of - except perhaps sexism combined with racism, and there's so much of that - it may in fact be tougher (I don't like to speak in terms of a hierarchy of "isms" but for sure, if you've got those two "strikes" against you as bias, it will be tougher to neutralize).

Does that help at all?

Under no circumstances do I or would I support voting for or endorsing a woman just to do that. The group, The New Agenda, is very much about doing just that though - it's a "hold our nose" vote for any woman even if you don't like their politics just to get to parity and then we can care about who they are (that is a big generalization but there are at least a few posts on their blog about their opinion on the need for the hold the nose thing). I just cannot support that. Marie Wilson said it well at the BlogHer/White House Project training at BlogHer this year: she wants women who will reach back and pull other women through or help them forward and that includes crafting, pushing, supporting and implementing policies to help all women. She does not feel that women like Sarah Palin do that in even the most remote sense and so she does not favor the "vote for any woman" philosophy.

Anyway - hoo - thanks for commenting!!

Jill Writes Like She Talks ( http://www.writeslikeshetalks.com )

In The Arena: Jill Miller Zimon, Pepper Pike City Council Member ( http://jillmillerzimon.blogspot.com )

Melissa Ford 5 pts

I guess I don't know how endorsements work (and perhaps not knowing how they work is why I never pay any attention to them at all. Who my newspaper thinks is a great candidate isn't really interesting to me as a voter). Do they choose the candidate they believe is best? The one who has a friend at the paper?

I wouldn't want them to endorse a woman simply to have gender balance. I'd want them to choose the best candidate--whomever that might be. And if the best candidates were all men, so be it. But I don't trust that they're actually choosing the best candidate.

Melissa writes Stirrup Queens ( http://stirrup-queens.com ) and Lost and Found ( http://lostandfoundandconnectionsabound.blogspot.c... ). Her book is Navigating the Land of If ( http://thelandofif.blogspot.com/ ).