Nicola Bridges

SVP Products & Audience Development
Nicola Bridges currently serves as senior vice president for product and audience development of RealAge, a Hearst-owned health and wellness site. More than 27 million people have come to RealAge.com to take the free RealAge Test—a highly scientific but simple-to-do calculation of how old your body thinks you are. Bridges joined RealAge from HealthGuru.com, where she was the senior vice president of content, programming and products. She was previously associate vice president & editorial director of Prevention Interactive/Rodale Inc., responsible for the strategic development and growth of Prevention.com. Prior to that, she held the title of vice president & programming iVillage.com/NBCU where she oversaw the following channels: Health & Wellbeing, Diet & Fitness and Pregnancy & Parenting. Returning to her native U.K., Bridges developed and produced award-winning business programming for the BBC. Earlier in her career, Bridges co-founded Club Mom, Inc., and served as Working Mother editor-in-chief and managing editor of Working Woman magazine.
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