Updated: BlogHerAds.com is live! Here's how to apply...
As I described in a BlogHer '06 session, we began developing BlogHerAds in October 2005, when a few bloggers asked us to help them raise more revenue from their blogs. We were complimented - and happy to leverage our experience in online publishing.
In May 2006, we launched a premium advertising network in partnership with 30+ superb parenting bloggers. The resulting demand by bloggers and advertisers who want to participate led us to take this next step: Launching BlogHerAds and opening our ad network to application by bloggers writing about every topic.
For the record: There are plenty of bloggers who don't want ads on their blogs, and we know and respect that. That's why BlogHerAds is completely voluntary and participation is separate from membership in the BlogHer Network at http://www.blogher.com. Update: Because of this separation between the two sites, you will need to create a new user account on BlogHerAds.com.
If you are interested in making more revenue from your blogs and working with a publisher who is beholden only to our customers -- bloggers and sponsors -- we hope you join us.
Feedback? Suggestions? We'd love to hear from you.
Lisa, Jory and Elisa