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At midnight, Barack Obama's new website went up with the headline " Obama Presidential 
Announcement Today-Springfield, Illinois. Photos and Videos Coming Soon." And so with that, Obama not only became an official candidate, he also became the host of his own social network. His site has all the features for peer to peer interaction as well as the one important one for a campaign, fundraising; but even this has a social network feel: the people centric Become a fundraiser versus the more traditional, Contribute or candidate centric Hillraisers.

The Biving's Report declares that Obama's site is the first to achieve the right balance of peer-to-peer campaign elements, "It achieves the right balance between McCain's "raise money for me or go away" approach and the chaos of Edward's blog network." I would agree that it is appears a bit more slick than the Edward's site, but would stop way short of describing the Edward's site as chaotic.
 Edward's was the pioneer in social media campaigning and is participating at a level that at least for now has more depth than the other candidate's. And then again MySpace defines chaos.
Tags: Barack Obama, John Edwards, Hillary Clinton, MySpace, Social Media, Blogs, Campaign08, Biving's Report
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