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I always feel a little "off" from the rest of the female blogger community around SuperBowl time, as I never seem to see any other women bloggers discussing it, whether it's for the actual game itself or for the commercials. I watch it for both, actually. While NFL isn't my favorite thing (I prefer college football), I always make a point to watch the Superbowl, even if I don't care about the teams, like this year.
The commercials weren't all that spectacular this year, either. While there were a few stand-outs, in particular Dove's Real Beauty campaign. Now I have found some great breakdowns of this, in particular Kate McHugh's Random Marketing Thoughts. She points out that they were pushing the timing on showing this commercial, as late in the second half quarter usually doesn't bode well for the women's demographic when watching the Superbowl.
On a "it's just funny" note, I loved the McGuyver Mastercard commercial, and I always love seeing my favorite Muppet Kermit the Frog hawking a "Green" hybrid car.
What did y'all think of the Superbowl and its commercials? Which ones were stand-outs to you?
Here's a link to all of the Superbowl commercials from Google Video.
