BlogHer Session Discussion: Tagging, Tracking...and what's this structured blogging? on Day One

BlogHer Original Post

20th in our series introducing you to each of our BlogHer Conference '06 sessions and their speakers, and finding out what you would like to get from each session. Today, I bring you from Day One:

Tagging, Tracking...and what's this structured blogging?: Do taxonomies & folksonomies fill you with ennui? Charlene Li & Marnie Webb will help you discover why you care & how it gives you an edge.

This is a session with a target audience of me. I use tags only haphazardly, and feel kind of resentful when I do. I obsessively track web and blogosphere mentions of all sorts of things and want to make sure I don't miss a thing. I hear all this talk about structured blogging and microformats...and am loathe to admit that I don't really get what they are, how I would use them or why I should care. I get overwhelmed by the different tools: del.icio.us, furl, plum and on and on. Which are better for what purpose, and why? Color me confused, and yet actually desperately anxious to understand because I'm a wanna-be-geek.

Charlene Li and Marnie Webb are riding to my (and hopefully your) rescue by leading a practical and pragmatic session on how to wade through all these tools and understand not just how to use them, but also why.

[img_assist|fid=858|thumb=1|alt=Charlene Li]Charlene is a principal analyst for Forrester Research. Her current research agenda focuses on marketing trends, search engine marketing, media site design, local media, social networking, blogs, RSS, politics, online recruitment, and consumer portals. Charlene also oversees the operation of Forrester’s San Francisco office. But leaving aside her official Forrester bio Charlene is an avid Internet user and blogger, She may be paid to analyze Web 2.0 tools, but she experiences the same frustrations (and joys) that any of us do when something doesn't work, or when she suddenly figures something out. Charlene has the big picture view on how all of these applications and standards are working together, and which ones have the most potential to succeed.

[img_assist|fid=862|thumb=1|alt=Marnie Webb]Marnie is the VP of Knowledge Services for CompuMentor and TechSoup. This is a non-profit helping other non-profits implement technology to support their efforts. Marnie's particular interest is in how blogging and social media can help drive social change. As Marnie's title implies...she's reponsible for knowing technology and getting the right technologies and assistance to non-profit organizations.

Added bonus: neither of them are vendors. Nope, they're users like you and me. And as you can see, they both need to analyze and judge technologies in their day jobs.

So, that's what we are envisioning for the session. But what do you think. What do you want to learn? What do you want to hear? What do you never want to hear again? What would make you attend this session?

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