BlogHer Session Discussion: 10 Types of Web Writing on Day One

BlogHer Original Post

24th in our series introducing you to each of our BlogHer Conference '06 sessions and their speakers, and finding out what you would like to get from each session. Today, I bring you from Day One:

10 Types of Web Writing: And how to execute them professionally. Lisa Stone and Lynne D. Johnson walk you through everything from short-form sign post blogging to long-form essay blogging.

There are those who say "blogger" is just another word for "writer." That's just a tad too limiting, given the diversity of media that bloggers incorporate into their blogging. But for many of us blogging is about writing.

All writing, however, is far from created equal. Bloggers write for different reasons, to different audiences and with different intents. This workshop will review those different kinds of writing for the web and use hands-on exercises to work on specific skills and techniques. Planned exercises include headline writing and how to write reviews. (As someone who gets tons of traffic because I recap and review books, TV, movies and music, I think those are a couple of awesome areas to focus on.)

[img_assist|fid=1099|thumb=1|alt=Lynne Johnson] Lynne D. Johnson was the very first BlogHer that stepped up and volunteered to lead a Room of Your Own session last year...on Feminist Hip-hop Blogging. That made sense given she has written extensively on the music scene, most recently as General Manager of New Media for Vibe and Spin Magazine. Lynne has recently made a change and is now the Senior Editor of where she oversees both editorial and community functionality. She's also a regular contributor to Popgadget. Lynne has made her living as a writer and has experience in many forms of writing (she's an essayist, a poet, a reviewer, a blogger) so she s a perfect fit to team-teach this session.

[img_assist|fid=295|thumb=1|alt=Founder thumbnails] BlogHer co-founder Lisa Stone has been a writer for two decades. She has written for newspapers, for magazines, for TV, for online properties. She has done investigative reporting, essay writing, human interest stories, reviews, surveys, political blogging. Like Lynne, you name it, Lisa has written it. And she has worked with bloggers...a lot. Even before we launched this new with our fabulous Contributing Editors, Lisa has worked with teams of bloggers and has a lot of insight into what kind of writing, from the headline to the conclusion, draws attention and serves an audience.

By first outlining the various types of web writing, and then focusing on a few of those areas for hands-on work in small groups, Lisa and Lynne hope that if you attend their session you will walk away with a better sense of the kind of writer you want to be...and some ideas on how to be even better writer than you already are!

So, that's what we are envisioning for the session. But what do you think. What do you want to learn? What do you want to hear? What do you never want to hear again? What would make you attend this session?


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