The Most Effective Writing Question: What's Your Angle?

They say that there are no new stories. In fact, author Christopher Booker suggests that every story ever told is a variation on seven basic plots. So, how do you differentiate your story from every other comedy, tragedy, memoir, quest, or rebirth? The answer is in the specific angle you use to tell your tale. Consider Eric and Charlotte Kaufman's story. ...more
Great lesson. I appreciate the insights!more

Announcing a BlogHer PRO '14 Fireside Chat with Entrepreneurial Icon and Tech Founder Caterina Fake

This is an anouncement of a BlogHer PRO '14 keynote speaker, but bear with me while I reminisce. Eight years ago, BlogHer '06, our second conference, took place. One of my clearest memories of that year is the pride I felt in featuring a triumvirate of blogging pioneers who were early bloggers, were amazing and entrepreneurial women in tech, and most thrillingly had each co-founded one of the fundamental tools in use at that time for bloggers like us. ...more

How to Write a Headline or Teaser That's Impossible to Ignore

Have you finally penned your masterpiece, soon-to-be-viral post? Hold up: There's a little more to write, and it's incredibly important. Your post title, as well as what you say about your post in social media, are your workhorses. The best post in the world does no good if no one clicks through to it. ...more
Thanks for sharing this! It's a great list. I struggle with writing headlines on my blog, Rudeysroommore

How to Write a Funny Post

Stuck on how to make your posts funnier? Here, let me help....more to go back to 2007 and rewrite all my old posts to be funny !more

How to Write Well About Controversial Topics

Some people can write about controversial topics such as circumcision, breastfeeding, or spankings and host a thoughtful discussion in their comment section, and other people write about those very same topics and end up with what amounts to a bar brawl on their blog. Image: Barbed wire, Shutterstock Are there specific things those first bloggers know that allow them to tackle controversial topics without raising their readership's collective blood pressure? Why... yes. And these are the steps you also can take if you want to write well about controversial topics. ...more
This is timely for me. I've been "writing" a TWO controversial pieces for weeks. I've written ...more

How to Beat Writer's Block and Make Your Writing More Creative

The only way to become more creative is to force yourself to do it. It's like starting a fitness routine: You'll loathe it at first, but eventually, flexing your creative muscle will feel good. You'll also be able to use it more easily in your regular writing; your voice will become more distinctive, and your choice of topics broader. ...more
leahastore omg I love you for this..more

The BlogHer '15 Call for Ideas is OPEN!

A few weeks ago, we announced BlogHer ’15 back in New York City! Today, we're opening our Call for Ideas—and can’t wait to hear your suggestions. ...more
lvanderkam I'll look for you at #BlogHer15. Are you speaking?more

How to Find Your Authentic Voice

When I was in elementary school, I declared that I'd be a writer. By high school, though, I was sure I'd go to law school. That too, changed over the years. In college, I had a professor ask me to consider switching my major to English because she enjoyed my writing so much; it would be a "waste of time" to pursue anything else. I wondered if she was high. (To be clear, I hadn't yet declared a major, so, perhaps I was high. No, really. Maybe I was. It was the late '90s and I don't need your judgment. Great, now I'm off track.) ...more
Love your post! I can so relate. Thank you for sharing. I couldn't agree more. Especially, the ...more

How to Write a Sponsored Post That Your Readers & Your Client Will Love

I've been writing product reviews since 2006. I started reviewing kids' books that I purchased myself, and suddenly pitches from PR companies started showing up in my inbox. I've learned a few things over the years—and made a number of mistakes....more
These are wonderful tips and reminders!  Thank you!more

Announcing #BlogHer15 in New York City, July 16-18, 2015!

What do you do after you celebrate the 10th Anniversary of your annual conference, in your home town, with celebs like Kerry Washington and Jenny Lawson, and community initiatives like the Voices of the Year and the 10x10 Project, closing it all out with a mad dance party, hosted by Rev Run himself? Well, if you're us, you plan on turning it up to 11 for our 11th annual BlogHer Conference!! ...more
Good morning, bloggers! My company owns several mobile ad units, with the primary purpose of ...more