Positive Return on Content: Make Your Words Work for You

BlogHer Original Post
Conference: 
Track: 
Marketing and Monetization
About You
Name: 
Samantha Arigapudi

Walk your way to the bank by having your words do the walking for you. It's important to know your keywords, how to reach your target market, and utilize free services to come out on top. Reengage a once lost fan-base and monetize your work by gaining a positive Return on Content. You mean Return on Investment?

Return on Content is the calculated valued of how effective Call to Action posts are through analysis of Facebook posting analyses, social media reports and Google Analytics.

Learn about free products, services and tools alongside analytic techniques that will help you get a positive Return on Content in just a few easy steps. Make your words work for you and monetize your content using best practices to achieve the best results. Return on Content also means understanding how well your blog, newsletter, or even company site is doing when on the go. Mobile usage is surging across the world with India and China taking lead. Be part of this international growth with an understanding of how your content is reaching the audience you want and more!

Currently, there are many differences between choosing Facebook Ads and Offers. Browsing through multiple analytical platforms that are meant to help you multi-task can often be more overbearing. There are ways to easily navigate such platforms and more to get the most return on your work.