Rajashree Karwa (Raj) is an engineer, entrepreneur, technologist and food blogger. She has merged her passions to create Velvet Aroma, a website that takes your online cooking experience beyond the recipe search into the vibrant world of food bloggers.
Rajashree's career includes over a decade of technical leadership in the financial and media-entertainment industries. She loves applying her skills to solve large scale technology challenges as well as teaching young children the intricacies of math and computers. She writes about her gluten-free, attempts-to-be-healthy lifestyle on her food blog Flip Cookbook.