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I'm sure you've all heard about Lilly Ledbetter by now. If you haven't been living under a rock. What you don't know is that there is a campaign to boycott Goodyear Tire Co starting on Mother's Day if we can get 10,000+ supporters by then. If you don't know about the Ledbetter vs. Goodyear case, I've provided a list of links here. It's not exhaustive, but it's a very good primer.
I'm using www.thepoint.com to run the campaign, and the way that it works is that you need to hit your goal to "launch" the campaign. I set the goal at 10,000 people by Mother's Day.
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10,000 people seems like an awfully big number to gather in two weeks. I was so psyched to get things started, thinking I would see the numbers climb by the hundreds in the first day. I thought about all those people who signed petitions to get the Fair Pay Act passed. Hundreds of thousands, so surely my small 10,000 would be no problem. So I filled out the campaign, hit "submit" and sat back.
That's when the panic set in. Not like "my world is going to end" panic, just your regular old garden variety type panic that maybe this campaign wouldn't get the momentum it needed. So, Bloghers, I need YOU to help spread the word. I know, I know. There’s so much in the world to be
concerned about. There’s so little time to do anything about it all. I
know. But here’s an opportunity for people to just sign up to NOT do something. To NOT
spend their money with a corporation that allowed unfair pay practices,
not just for Ledbetter, but for other women in the company too, and GOT AWAY WITH IT ON A LEGAL LOOPHOLE. Here’s a chance to do something by NOT doing much of
anything at all. How often does an offer like that come along?
But to offer that opportunity to DO something by NOT doing something, I need bloghers to do what they do best. To
not let this slip away and get forgotten. If you haven’t already, you
can add the campaign button to your blog. You can post the campaign
link every day at the beginning or ending of your posts. You can gently
remind your readers that they too can blog about the campaign and then
take but a few seconds to sign up for the boycott. You can stumble and
Digg these stories, and the original campaign. You can do what bloggers do best…BLOG!
Because bloggers are awesome like that. Now If only Dooce would blog about it, we'd have 10,000 signed up in 10 minutes.
