Search Gets Social: How SEO and Social Media

BlogHer Original Post
Conference: 
Track: 
Skills 1: Social Media Geek
About You
Name: 
Amanda Bastock

Google evolves continuously. Luckily, the way we reach readers does, too. Search is becoming increasingly social. Learn how major search engines value your Twitter profile, Facebook page and other social media platforms to rank your blog. This session will give you the knowledge you need to be found using SEO and how to maximize your visibility in Universal Search Results using what you already have. Leverage your videos, pictures, and social media profiles with your blog to create a cohesive brand that resonates across the web.

The presenter, Amanda Bastock, is a Senior Account Executive at Fathom SEO, full-service online marketing firm with clients in a variety of industries. As a mother, blogger, and self-professed social media junkie, she explores new opportunities for search visibility through multiple media platforms.