Scientific studies out of University of Washington’s Department of Pediatrics have revealed a number of commonly used baby and infant shampoos, lotions and powders have been linked to high concentrations of hormone-altering phthalates in infant and toddler’s urine. The main use of phthalates in consumer products is as a plastic and vinyl softer (common for soft pliable toys) and to stabilize fragrances in loads of products including toys, personal care products and medical equipment.