7 Questions to Ask a Prospective Design Client

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When I am approached about logo and/or web design services, one of the first things I do is send the prospective design client a questionnaire, whether or not I’ve been hired yet. These seven questions help me get to know prospective clients better—which makes my job easier, and allows me to give each client the best design possible. My questionnaire is a mix of design and marketing questions that will encourage potential clients to think not only about what kind of design they want, but also what their overall brand will look like, and how they will compete in their market or niche. . . .

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