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Blogging Without a Niche

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There are parenting bloggers and tech bloggers and food bloggers. There are book bloggers who post reviews, and entertainment bloggers who give us our daily dose of celebrity gossip. There are fitness bloggers to inspire with their workout tips and spiritual bloggers to inspire with their religious interpretations. And then there are just... bloggers. Bloggers who write without a neat niche.

Even though other people label me as a certain type of blogger, I personally see myself as a general diarist. My blog certainly leans towards certain topics, but on the whole, my blog is just a recording of my life or how I see the world.

And there are plenty of people who agree that blogs don't always need a category. SocialDialect recently tackled this idea of nicheless blogs. She admits:

That is one of the most beautiful aspects of blogging. If you can create a strong style and online personality, you can virtually write about anything if you have an audience that embraces you.

The best part about SocialDialect's post is that she sums up the way to do nicheless blogging successfully; little tips that can help your blog along if it doesn't have a boost from having a community to join.

Do you have a nicheless blog? How do you connect with other bloggers when your blog doesn't fit neatly into a category?

Photo Credit: Owenwbrown.

Read more from Blogs Without Niches at SocialDialect

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myproclivities 7 pts

I've seen this headline for a while and finally came and investigated- I needed to as I'd started to think Blogher was only about Mommy bloggers, and I'm not a mommyblogger or any kind of niche blogger.

At the most maybe Im a single person blogger. But I don't blog exclusively about being single, I also blog about teaching, and stupid things that happen to me in the "real" world.

Maybe I need to find these other nicheless bloggers as I just don't connect with the mommy bloggers and feel like I shouldn't be blogging on Blogher

This post just happens to be about dating. . but they're not always.

http://myproclivities.blogspot.com/2011/11/interpr...

Thanks for that post.

Stella x

cdrdash 49 pts

I put myself in a "hiking" niche but you can only talk about hiking for so long so I often go off niche on my blog. Really its name says it all, CLOGS = Cathy's LOGs. I started it in 2002 just as a public journal.

amanda75 5 pts

I just invented my own niche and made it my tagline. LOL I'm glad I'm not the only one who doesn't fit a mold.

KarenLynnn 350 pts

yep yep yep, i'm niche less too. when i was at blogher11 lots of people asked me what i write about, to which i replied honestly: life. each day i struggle where to put my blog post, where do i fit in? i loved this post!

KarenLynnn 350 pts

where do i sign up for the niche less group? ;-)

@MargePrude 5 pts

Finally, I don't feel "odd" any more. I'm not quite sure whether it's because I'm new to blogging but I certainly don't think I have a niche. More ramblings from my world laced with a bit of Brit humour :)

Laine Griffin 57 pts

Nicheless and loving it! Having a niche is too much stress for me, which is the opposite of why I blog.

lilrongal 6 pts

My blog is definitely nicheless. It's been around since 2000, has always been a journal/diary of sorts, and will remain that way. I just blog about what I feel led to share. :)

Magnet for Foolishness 7 pts

Thanks for this post. I would argue that niche-less blogs have created their own niche. I think a lot of new blogs are going the niche-less route because there is less pressure or feeling of obligation and maybe more fun to be had.

transplantednorth 5 pts

I have yet to find my niche, or do I even want to find one? I mostly write about my life, which is pretty eclectic. I'd rather be random and eclectic than have a blog about how many ways to bend a paper clip, though I heard that blog has a pretty good following. Thanks for posting this, makes me feel less alone in my un-pigeon holed blog.

Vinobaby 10 pts

I am a dabbler also--a bit of this, some more of that... Sometimes I have a Mommy Blog, some days Foodie, I've done book reviews, wine reviews, memes. I am a writer. That is my main goal -- to write. I am working on my novel and that is my first priority. Blogging is just for fun and to get my creative juices flowing.

I'll stay a ambivalent, niche-less girl...

Shannon_Lell 5 pts

Vinobaby

Wow, are you my doppleganger? My twin from a parallel universe? I am doing the same thing (minus the foodie thing b/c if it comes with ketchup, I'll most likely think it's good).

shari lynne 5 pts

boy oh boy did I need to read this today! I am an everything writer..I think if I had to do only a niche I would probably have about 6 blogs..LOL thanks so much and I will be hopping on over to SocialDirect!

Blessings

Shari

lunaraven13 11 pts

I hear all the time that I need to be more niche. Oddly enough, when I queried my regular readers, they all agreed that they like my site because they like the same things I do and know they can count on me to be entertaining and honest. If you care about you write about, others will see that.

Jerrilynn 7 pts

I'm nicheless...I bounce from lifestyle to product reviews to recipes to book reviews to random thoughts. My take on it is that life doesn't follow a straight, one-subject line so why would my blog?

MoBurns 5 pts

I'm nicheless and always have been. I also don't do ads or reviews or anything revenue-generating.

Those things have always set me apart from other blogs, but not other bloggers. I think our commonality is greater than our differences and I don't let it hold me back.

The only time I feel a little "off" is at BlogHer, because it focuses more on the niches than I'd like. I'd love it if there were a session on nicheless blogging at one of the conferences.

Irish Duchess 5 pts

I'm stuck at trying to create a niche. I've probably started half a dozen blogs, only to discover that it's been covered by just about everyone else. That does not help my confidence in trying to get started.

Magnet for Foolishness 7 pts

Irish Duchess There are a billion blogs out there so if you're delaying your blog debut because you're afraid of duplicating a topic, you will NEVER get started! My unsolicited advice would be to stop looking at other blogs for a while so you don't get discouraged. Write what you want...whatever you're passionate about...whatever makes you think or laugh or cry or whatever. Although the topics may not be unique, the "voice" with which you tell your story always will be.

jtsillini 5 pts

my blog is nicheless! in fact, after 3.5 year, i think it finally found a little bit of an identity - but it's still a little bit of everything!

lisa renee 7 pts

Who needs a niche?

I prefer to wing it...I'm thinking my niche will emerge, eventually.

Authentic Life 7 pts

Sexy Hubby is ALWAYS telling me I need a niche...however I don't want to be pigeon holed into a single genre. I wanna write about what I wanna write about - or photograph.

Does it affect my traffic/followers? Probably. But I'm not willing to change my style.

Thanks for bringing light to this dilemma!

Celeste Lindell 7 pts

Absolutely! I connect through the shared experience of blogging, but otherwise I just write about whatever strikes me.

ScooterMarie 6 pts

That's me! I'm totally nicheless. As my tagline says, it's all about "Life as I know it." So that pretty much covers it all, eh? I just try to familiarize myself with all different genres of bloggers, reading and commenting and following, which will hopefully, in turn, lead them back to my little all-encompassing corner at some point.

alienbody 209 pts

I'm nicheless. Mine is just a journal-type blog of random things I come up with with, because it really started from my just wanting to write...anything. I've gained followers, mostly friends, because there is a certain randomness to it that appeals to some people. I look forward to reading SocialDialect's article.

ErikaMarie 8 pts

I started out with a niche in technology and then got burnt out quickly. Now, I write about things that cross my mind, life, whatever it may be. I recently started this and don't have much of a following. If I have loyal readers, they certainly haven't made themselves known. I've been told that I should have a niche, that it seems like a personal blog. Maybe it is? However, I'm not writing every mundane detail of my life. I certainly won't be posting about every problem in every relationship, like I would do in my own journal. I want to be a writer. I'd love to be paid to write. Aside from being a mom, it is a major passion in life. Thank you for the links, I truly appreciate it.

miltonkeynestreesurg 5 pts

I totally agree with your post, just because you don't have a particular neiche doesn't mean that people wont follow and read your blog, all i did was simply start up a blog for my company website and blogged in relation to stuff going on in my industry and it has gone very sucsessfully, great post, www.miltonkeynestreesurgery.co.uk

Conversation from Facebook

Laissez Suzanne
Laissez Suzanne

Oh, & http://laissezsuzanne.blogspot.com/.
(I don't feel too bad promoting, I liked y'all's. ;)

Right now 'DON’T CRY FOR ME, MUFFALETTA' is playing.

Laissez Suzanne
Laissez Suzanne

My blog is one day old, so I just wrassled this bear. I went with food; my FBing is eclectic enough.

Women Are Gamechangers
Women Are Gamechangers

Instead of having more than one blog, my blog had different categories that may or may not relate but I can still say all that I want to say. One blog is enough work for me to keep up with. I couldn't imagine having 2 blogs right now.

Sidney Patrick
Sidney Patrick

I just be; I am my niche.

Kelly Pugliano
Kelly Pugliano

I don't really have a niche...other than 'life blog'. I had two blogs: one for all stories, experiences with life, parenting and sports I play...& the other a food blog. Last year I combined all of them and now have 3 separate sections. So far, folks like that i write about a variety of things. Works for me! Mom Got Blog

Sarah Frankel
Sarah Frankel

I am so thankful for this piece and for the other comments. At one point, I had two blogs too and it was exhausting. Thank you for the kind words!

BlogHer
BlogHer

Sarah Frankel I think you can totally do both. When I read a blog because someone has an expertise in a field/topic, I actually like learning more about them by reading their posts about other topics or their lives. - Denise

Corrie Beebe
Corrie Beebe

I have two blogs. One is my "life" blog Blurb Column where I post about my life! All kinds of things, food, adventures, travel, homework and more. My other blog Inspire The Light is about inspiration to live our lives to the fullest, getting stuck and moving forward, health and goal achievement. I still wrestle with combining them or keeping them separate, but I don't think a blog needs a niche to be successful. Some of my favorite blogs were started on one premise, but evolved to include a multitude of topics. My life is not one dimensional, my interests are wide and varied, why would I expect the blogs I read to be one dimensional?

Sarah Frankel
Sarah Frankel

I struggle with this a lot. I started out as a food/healthy living blogger after I lost 70 lbs and later, documented some major diet changes. But now, I find myself wanting to write about other things and it's really hard to decide if I should stay with this blog, move to another one or even blog at all. While my weight loss and what I eat are things I still want to talk about occasionally, I don't want it to be my focus. Glad I'm not alone!

Sandy De Jesus
Sandy De Jesus

I started a blog about a recent medical issue (ovarian tumor) as a way to share my medical status with friends and family, near and far. Very quickly I found myself semi-hampered by the blog's original purpose as the experience became much more spiritual in nature for me. Knowing who my audience was and knowing that certain members might not be willing to leap into that territory caused me to get stuck. Now that I am on the other side of the surgery, I am beginning to recap the emotional & spiritual insights. It saddens me that I ended up doing it retrospectively, but that too is a spiritual lesson: Really Sandy, who's in charge here? Me or them?