Like Tequila Itself, Jose Cuervo’s New App Augments Reality
By From Away on May 09, 2014
The pages of history are filled with people who took great risks, in order to reap great rewards. People like Vanderbilt, Rockefeller, and Carnegie all built their fortunes on a certain fearlessness, an ability to take risks as life presented opportunities. Jose Cuervo was different (if perhaps a little tipsier), who staked his fortune and his reputation entirely on tequila, way back in 1795. . . .