Speaker Spotlight: Sandy Carter and Adriana Gascoigne at BlogHer | bet ’11

BlogHer Original Post

If you’ve ever envisioned launching an innovative idea within your organization, you’re in good company ... and BlogHer wants to help connect you with mentors who will share their expertise to help make your idea a wild success. Next month, BlogHer is bringing together industry leaders in a new event for ambitious women: BlogHer | bet ’11.

BlogHer | bet ’11 is a  new conference for women who have BIG business ideas in technology, Internet and/or media. We’ve already highlighted Charlene Li, a thought leader in business and in the social media space. Today, we’d like to introduce you to one intrapreneur: Sandy Carter, Vice President of Social Business and Collaboration at IBM Corporation, and one advisor/service provider for entrepreneurs: Adriana Gascoigne, Founder of Girls in Tech and Vice President of Marketing at SecondMarket.

Sandy Carter at BlogHer|bet '11Sandy Carter, named by Fast Company as one of the most influential women in technology, is responsible for IBM’s Social Business initiative –- a global program to help organizations integrate social collaboration into their business processes. Sandy is also an evangelist for the concept and best practices around Social Business, and her social media work with IBM has won her numerous awards. Sandy is also the author of three books, “The New Language of Business: SOA &Web 2.0,” “The New Language of Marketing 2.0” and "Get Bold: Creating a Bold Social Media AGENDA for Your Business." To learn more about Sandy, you can read her bio here.

Adriana Gascoigne at BlogHer | bet '11Adriana Gascoigne is a digital influencer with a deep background in social media and public relations. In 2007, she founded Girls in Tech, an organization that has grown globally to focus on promoting women’s collaboration, growth and success in technology. Adriana is also instrumental in marketing, branding strategy, event production and digital media efforts in her role as Vice President at SecondMarket. To learn more about Adriana, you can read her bio here.

Sandy’s expertise in launching new programs internally and Adriana’s notable experience as an advisor to a variety of start-ups make them both uniquely qualified to be among only 50 mentors at BlogHer | bet ‘11, where they’ll be given the opportunity to inspire, educate and advise women one-on-one.

Do you have a mentor for your great ideas? If so, how did you find your mentor? Does s/he give you advice regarding technology, funding, marketing, and more? Would you like to connect with industry leaders who can answer your questions? Join us at BlogHer | bet ’11 to launch your next BIG idea!

About the Speaker Spotlight Series: BlogHer is excited about our upcoming conferences this year (yes, conferences, plural: BlogHer | bet ’11, BlogHer Food ’11 and BlogHer ’11). Though we may still be many weeks away, we figure it's never too early to begin introducing you to our speakers. Each Monday, I'll randomly select a panel or two to highlight. Though the panels are randomly selected, our speakers are not -- we take great care in researching, considering and inviting speakers for each conference, with a special focus on featuring new and diverse voices. We hope you’ll learn a lot, think a lot and jump into lively conversations with these speakers!

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