Susan Etlinger

Industry Analyst at Altimeter Group
Twitter handle: 

Susan Etlinger is an industry analyst at Altimeter Group, where she works with global companies to develop measurable social media strategies that support their business objectives. Susan has a diverse background in marketing and strategic planning for both corporations and agencies. She’s a frequent speaker on social media and has been extensively quoted in outlets including Fast Company, BBC, New York Times and The Wall Street Journal. Find her on Twitter at @setlinger and at her blog, Thought Experiments, at