Swishing our tails and rasing our voices Liza and Vita Part 2

Swishing our tails and rasing our voices  - 
@ 04:37:pm

Part 2: from Liza the publisher and one of the team
at ‘culture kitchen’. Liza talks to me about 21st
century women creating change. The influence and
the impact these women are having as ‘consumer
and producers’, in the world of ‘netactivism’.

See Vita’s quick links for her site, or on
my article below this interview.

VITA

Has the use of “culture kitchen’s” website
enhanced grass roots activism and reached
women who may never have a voice before?

LIZA

Blogs are not entities by themselves. Blogs
are points or nodes in a whole network of
relationships. I reach regular folks, yes,
but most of the people I know who read my
site are 'influencer's' in the activist
world here and abroad.

I reach them offline through conferences
and workshops. I help a lot of activists
advocacy groups and issue specific groups
to jump start their own online efforts.
For some it may be a blog, for others it
may be a wiki, an online forum or an email
list. Many of the conversations continue to
happen offline as well and developed outside
of the culturekitchen sphere.

VITA
The internet research company PEW have
found through their research, of blogging
sites they identified 58% are sites by
women and in fact maintained longer than
men’s blogging sites!

LIZA

Yes, I am aware of that but I am hesitant
about those numbers. LiveJournal was one
of the first places for women to establish
a voice and easily publish online.

Please note I have chosen to not link to some
sources that LIZA has mentioned. However do
seek them out ones self if one is compelled
to do so.....VL

LIZA
It was not until after “SixApart” bought into
the market did Live Journal have a much
higher profile as a 'blog' service.

linkwww.sixapart.com/

(Mena Trott is the co founder of the site above
and it is worth reading her profile on the site
and her longevity in the industry) VL

LIZA

It is the same with (“Murdoch’s purchase”)of the ‘MySpace’
site and a myriad of other social networking sites. I am
an old school blogger, so I take issue with calling people
who write on those sites, bloggers. I wish I were more
enthusiastic about the figure but the truth is that out
of the 65+ million blogs out there, more than 2/3 are
splogs (spam blogs).

LIZA ON START UP CAPITAL
In addition, what is worst, most of the successful
blogs launched these days have a big chunk of capital
or start-up money behind them. Look no further than
Arianna Huffington and her site.

VITA AS AN ASIDE

Arianna appears to have an excellent PR machine
and lots of connections in celebrity land.It
would be fascinating to know what her market mix
is and why people read her column?

LIZA
It used to be you could have an actual audience
of thousands with just a blog and good content.
Now it is increasingly difficult for anybody, but
especially for women and minorities, to launch a
blog and break out of the dark confines of the
'long tail'. Given bloggers just want a few
readers, then that is not an issue.

However, when you are blogging to make a
difference in the world, having a handful
of readers can be a challenge, not a
breakthrough.

Especially when you have old media companies
throwing millions behind their 'little' blog
ventures.

Part 3 from LIZA on the influence of women and
net/activism soon...
Vita

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