Should Copywriters Work For Free? 5 Cases For Working Without Pay

The idea that writers should work for free rubs me the wrong way. Even when I was a starving playwright working in regional and off-off Broadway theater, I got a stipend. Later, when I started writing commercially, I approached copywriting as craft. It never occurred to me to write for free. Payment was the whole point of working for clients. Yet hard-nosed as I am about getting paid to write, I sometimes give away my work. What’s more, I boldly suggest you do the same. But only on a handful of occasions. ...more

I've been working on trying to find a market for my invention, and a friend mentioned social ...more

How to Get Published: Take the Leap of Faith

I want to be published. I love writing for the sake of writing, but I also want other people to read my writing. It’s my goal to be a good writer at worst, a great writer at best. Responses from my query seem like the ultimate assessment as to my writing savvy. Just because I’ve received rejections before, doesn’t mean it will be the same this time. Sending query submissions is like blowing on a dandelion and making a wish. ...more
I'm one of those who has queried a couple times, been contacted for a guest piece in a ...more

Why You Need a Freelance Resume

Awhile back, FreelanceSwitch.com posed the question, “do you use a resume as a freelancer?” I answered yes, and I wanted to expand on my comment here, since I was shocked to be in the minority. Yes, your portfolio says more about you than a resume ever could, and yes, many clients never ask for a resume, because they'd rather see your portfolio. Here’s why, in my opinion, you should have one anyway....more
Being a Freelance SEM Expert, In my point of view, cover letters get more value than resumes in ...more

How to Write (Better): Author Branding and Unmarketing in the Publishing World

The reason why a brand is necessary for survival is because it doesn’t just promote, it filters and curates. As the distribution barriers collapse and more and more people publish online, readers need to know where to go and who to trust in order to find great material without sorting through all the crap. If readers trust you, and your well-defined creative vision, they will go to you to find cool stuff to read, and also to share and recommend to their friends. ...more
@JennaHatfield@FireMom Your brand stands for who you are and what you write about. It stands for ...more

The Life of a School Nurse: I Was a Kid Too, and I Know All the Tricks

Growing up and going to school, I never really noticed a school nurse around, and I would have been the person to notice one. I would try to get out of school all the time. I would fake stomach aches, have the mysterious "I just don't feel good" symptoms and, at times, fake a fever. And these things would happen at school because I knew my mom would never, ever keep me home from school unless an actual fever or vomit was produced. If there had been a school nurse around, I would have been her worst nightmare. Fast forward 20 or 30-something years, and now I'm a school nurse. ...more
Thank you for this! I just received a call from my daughter's school nurse for a headache, and I ...more

An African American Woman Seeking an Online Network

I want to find a network of like-minded women of color. I want to join a community of dynamic women who are career-minded, preferably entrepreneurial. I would love to be a part of a group of women whose background and history are similar to mine, whose challenges reflect a similar and shared experience. Like the majority of women in the U.S. who use the Internet to blog, Tweet and update our statuses, I am looking for connection and friendship and support. ...more
Hi gina saying hi from puerto rico I wanted to know if do you know of a group that involves ...more

How to Get Published, Part 2: Are You Ready to Be an Author?

Welcome back to the How to Get Published Series. Okay, so what do you need to have in place before you start trying to find an agent or a publisher? ...more
Melissa!  I'm only two in and I can't believe how generous and informative this is!  THANK YOU, ...more

After the Lay-Off: The Year of Living Thoroughly

It's been a year since being laid off from my corporate job and consequently, one of the best years of my life. After representing the interests of global enterprises for nearly a decade, unemployment provided a valuable opportunity to step back and examine my interests. What exactly were they? ...more

I just love that phrase from the brilliant Mr. Jones. He's right, of course, and so are you. I'm ...more

Marketing 101. Chapter 7: Tracking, Metrics and Measurement for Your Blog

In order to ensure the effectiveness of your marketing in getting you to meet or exceed your business goals, you need to measure your results and adjust your plan accordingly. You need to choose a set of measurements or metrics to track, and then you need to analyze them and compare them against your goals so that you can do more of what works and less of what does not. ...more

Thank you, expandingcreations for letting me know that this series is helpful. I'd love to hear ...more

Not Enough Jobs: Should We Encourage Those Who Can to Retire?

I’m a retiree with no plans of ever again entering the paid work force, but I’m nonetheless really worried about the grim unemployment statistics. I worry about the young people in my life who might be facing long-term joblessness, and I worry about the consequences for our society. Should we do more to encourage those older works who can afford it to retire and make room for young workers? ...more
Yes, I absolutely think we should. I think "will you retire already?" There are young people ...more