Tumblr: The Next Application to Watch
What is Tumblr?
In their words it's "the world's easiest way to blog." It's a visually based Social Media application, so pictures travel like wildfire. Twitter allows you to post pics, but it takes a few steps and honestly, most people don't look at them unless they're from Ashton Kutcher or Jim Carrey. The coolest thing about Social Media is that it's this ever evolving phenomenon that lets "Joe Normal" share their ideas with the world. It used to take lots of money and the right connections to get almost anything out there, but all the rules are being broken and I'm tickled pink to see regular people have an authentic voice and have conversations where new ideas and connections are birthed.
Facebook combines text, images, and video, but relies heavily on members to "flag" material it deems inappropriate. So what's my buddy Justin Stone-Diaz in NYC supposed to do to promote events for his clientele of gay, sober artists? Beauty is in the eye of the beholder and good art often makes people uncomfortable, so what's an event promoter supposed to do for this market?
Tumblr is his brilliant, innovative answer.
A little background: I met Justin via Facebook. Sent him a friend invitation because he'd said something intelligent and intriguing on a friend's wall. He responded with a
"do I know you?"
message and I told him,
"no, but your profile is really interesting to me and I'd like to get to know more about you."
It grew from there. :) We saw each others' updates from time to time and found out we had a lot of common intellectual ground re: Social Media and technology, even though I'm a married Mom from Cow Town, USA, with a straight out passion for communication and he's a younger gay guy in NYC who resonates to the heartbeat of the gay, sober art community there. But we struck a harmonic with Social Media in it's many and wondrous forms. This guy's brilliant. And when I visited NYC a few weeks ago? You guessed, we met for the first time in person at an event he micro blog-casted live on Tumblr. His innovation amazes me. Nobody's doing this and it's time to give the guy some cred!
Tonight he's live casting Christopher Stribley's Plastic Robot show via Tumblr. Christopher is a very talented, creative photographer whose work evokes something new on a familiar subject: graffiti in NYC. In his words, "Art in its many forms, as encountered in my wanderings around NY." You should see it.
Next time I'll do a tutorial for how to get on Tumblr, but I just wanted to introduce you to the subject and the amazing Justin Stone-Diaz, who will probably blush when he reads this, but it's true. I'm lucky to know him.
Have you heard of Tumblr?
Lori Randall Stradtman also blogs at Social Media Design.
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