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Welcome! On behalf of the entire community and my co-founders Elisa Camahort, Jory Des Jardins, welcome to  BlogHer.com. As BlogHer's co-founder...
 
 
 
 

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Who's the Real You? Google+ vs. Facebook vs. Twitter

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Eureka. I have solved a problem and my salvation appears to be Google+, the new social networking tool that is currently invitation-only from Google.

Google+ is to social networking as a six-burner gas stove with pancake grill attachment is to making the most heavenly meal of the day: Breakfast.

Simply Recipes Muffins
Zucchini muffins from Simply Recipes. Image used with permission.

That's right: Google+ is the social networking breakfast of champions. My shameless references end there.

Call me a drama queen if you will, but for years now, Facebook has been way, waaaaay, oh-dear-no-way out of my comfort zone. (Twitter I love -- Twitter reading and sharing enables my inner librarian, who peers over her spectacles at the latest Tweet-newspaper clipping I'm sending via virtual Pony Express to my geeky cronies. I love the new voices I find, love the recommendations I read, love the efficiency.)

But the Facebook, no. Facebook's mashup of everyone-plus-the-kitchen-sink has always made me clench my teeth and shake my head, no thank you. I've never been able to perfectly articulate why I don't want everyone in one virtual kitchen. I've tried explaining to friends that, well, I don't want my tween/teen/twentysomething kids watched by the Web -- but my churning gut-level rejection is actually much more selfish than that explanation allows. Other people I've told, hey, I don't want my artsy friends mixing it up with my venture capital friends -- but again, that's not the complete picture and, interestingly, there's more crossover than you'd think between the two communities.

Now that I have joined Google+, I realize what my problem has been with Facebook all along: The Facebook never adequately served my need to compartmentalize this crazy thing called life so that I can find time to live it.

See, if I have a social network where my colleagues, college buddies, customers, clients, mentors, moms group, extended family, children and better half are all in one rubber-band ball called Facebook -- I have no way to turn away from the many and focus on the few. I want my colleagues and my darling babies to have most of my attention, not a flickering, distracted, "uh-huh, um, what?" version of me.

Google Plus
© DPA/ZUMAPRESS.com

With the easy user-interface of Google+, and the "circles" I can create for conversations, when I'm at work, I'm At Work. Once more brands get on-site, I'll even use Google+ to hone in on the brands and customers who help BlogHer pay thousands of women to write, in a way that will be visible to the Web, unlike Facebook. When I'm at home, I'll be able to focus on my identity as Mom/Aunt/Daughter/Sister/Partner. When I'm with my girlfriends, I'll be able to just Lisa (not Lisa-who-can't-shut-up-about-work or Lisa-who-only-talks-about-her-kids). Ironically, by forcing me to mash-up all my identities, the Facebook didn't allow me to be all of me. I'm sure someone will try to tell me that Facebook has better tools than I'm describing, but you know what? To quote BlogHer Mashadutoit: "Not really."

That's why I predict a particular affinity between Google+ and women, the power users of social media. Yes, men are using and will use the heck out of this thing, but just wait until more women get hold of this virtual list-maker and roving-conversational-party-maker. This tool renders my life in the only way I've ever managed to survive working motherhood -- to avoid longing for home when I'm at work, or to avoid longing for work when I'm at home -- by helping me manage my conversational responsibilities in a way that makes me feel responsive, organized and good about it. Not to mention save some semblance of time just for me.

What do you think? If you want to see a demo, check out the video embedded in Virginia DeBolt's post, Bloggers React To Google Plus, and the conversation that follows. I'd love your thoughts.

Lisa Stone, BlogHer Co-founder

BlogHer is non-partisan but our bloggers aren't! Follow our coverage of Politics & News.

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mashadutoit 5 pts

Have you seen this?

http://www.womenofgplus.com/

A quote from the site:

"I started to collect a Google+ circle of women-only (aptly named ‘Women of G+’) and the idea of connecting with early adopter women in a new social networking platform is growing larger in my mind by the minute. I find it stimulating and refreshing to have a list of highly intelligent women on G+ to read every morning over coffee. Thanks for letting me take a peek into your brilliant minds."

Lisa Stone 6 pts

mashadutoit No, I hadn't. Thanks!

Jebbica 5 pts

Thanks for writing this Lisa, and thank you for mentioning my post. I just wish more women were on G+. As much as I love it, it's a total Boys Club right now. So if any of you would like to add me or be added to my ladies circle, look for Jessica Wallin (same picture as this one) and feel free to add me and I will do the same.

http://jessicapwallin.com.com ( http://jessicapwallin.com )

Mermaid Noir 5 pts

I made the switch to Google+ a couple of days ago and I AM NEVER GOING BACK! At first I was put off by the fact that only a handfull of my friends had joined but now that more and more of them are starting to filter in I'm loving it. I completely agree with you!

Farah 5 pts

i just blogged about this as well and could not agree with you more!

dimsumanddoughnuts 5 pts

My issues with FB are as follows:
http://www.dimsumanddoughnuts.com/2011/06/527.html

Maybe I won't have to hide as many people on Google.

Robyn writes for www.dimsumanddoughnuts.com ( http://www.dimsumanddoughnuts.com ) where she serves up a little bit of everything. Everything except food.

moonvine 5 pts

I am muddling about on G+, deciding how to use it, etc, so I do appreciate your thoughts and ideas. I am Joan Adams there. Somehow I have different names on different sites. Not sure how to go about fixing that. Result of writing on line for so long, I guess.

Thank you! I hope G+ will be great for all of us.

Live passionately, Love unconditionally, Laugh every day!

sassymonkey 5 pts moderator

I think I managed to invite you. lol I found your email address on your contact page and used that one. Assuming I did it correctly you should have an invite. I think. :)

BlogHer Book Club Host Karen Ballum also blogs at Sassymonkey ( http://sassymonkey.ca ) and Sassymonkey Reads ( http://sassymonkeyreads.ca ).

litendeavors 5 pts

Seriously, I'm checking my email ten times an hour, waiting for an email telling me I've been invited to try it.

http://litendeavors.blogspot.com@Litendeavors
Twitter:

PhotoHand 5 pts

Google+ will definitely appeal to women as a perfect way to get organized. Having the Calendar, Gmail and Google Docs with the same login and links to them in the same place also helps.

Diana 5 pts

... is take what Facebook was already doing and make it more user friendly. Nothing more, nothing less.

You linked to a comment on another post by Mashadutoit as a reference to Facebook not having the tools, but that comment is wrong. You *can* adjust your "security" on every single status update. I do every time I use Facebook. It's become clear since Google+ was launched however, that most people don't know this.

Google has shined a bright light on Facebook's weaknesses, for sure, but that weakness is not necessarily in the features of the product; it's in the communication of those features to users.

You can do this all on Facebook, people just didn't know it. So when Google came around and said "LOOK, look what you can do here!" everyone got excited for a feature they've been coveting. That feature's been right under their noses all along though. Google just gave it a shiny new spot at the front of the shelf.

:: :: ::

Diana Prichard authors Cultivating the Art of Sustenance ( http://www.dianaprichard.com ) and is the owner of the small farm Olive Hill ( http://www.onolivehill.com ).

sassymonkey 5 pts moderator

I only got on it yesterday. Right now it seems like just another thing to update and with updates going to the same people I follow on other networks.

I think... I think if it had come out earlier, before I started adding social media contacts to Facebook (which I've really only done in the last year or so), I might be more excited about it. I still don't do any blog promotion through Facebook (it's largely a Sassymonkey-free zone) so that's something I could maybe see doing through Google+.

BlogHer Book Club Host Karen Ballum also blogs at Sassymonkey ( http://sassymonkey.ca ) and Sassymonkey Reads ( http://sassymonkeyreads.ca ).

Lisa Stone 6 pts

Jebbica of 3G Geek Girl takes an amusing user tour of MySpace --> Facebook --> Google+ here: http://jessicapwallin.com/is-google-plus-the-new-f...

Lisa Stone, BlogHer Co-founder ( http://www.blogher.com/member/lisa-stone )

BlogHer is non-partisan but our bloggers aren't! Follow our coverage of Politics & News ( http://www.blogher.com/topic/politics-news ).

Lisa Stone 6 pts

Lisa Stone, BlogHer Co-founder ( http://www.blogher.com/member/lisa-stone )

BlogHer is non-partisan but our bloggers aren't! Follow our coverage of Politics & News ( http://www.blogher.com/topic/politics-news ).

Lisa Stone 6 pts

"...but more about connecting with people by sharing the things which interest you, and commenting on other people's interesting shares."

Amen. Quality conversation. And, given the lack of character limitation, a lot like blogging.

I like the single circle idea, the ability to curate your own reading in a browser-accessible location. Noise in the feed-reader is problem too, and bookmarks do require a lot of hopping around.

Lisa Stone, BlogHer Co-founder ( http://www.blogher.com/member/lisa-stone )

BlogHer is non-partisan but our bloggers aren't! Follow our coverage of Politics & News ( http://www.blogher.com/topic/politics-news ).

ccarfi 5 pts

Kerri, they are holding off on the brand pages for now. Google will be starting to pilot some things in a couple of weeks. More here on that: http://adage.com/article/digital/google-brand-page... ( http://adage.com/article/digital/google-brand-page... )

realhartford 5 pts

I mainly use Facebook and Twitter for blog promotion, and it seems like Google+ is just for personal use. Anyone find ways to create the equivalent of a "page" on this?

-Kerri is the author of Real Hartford ( http://www.realhartford.org )

mashadutoit 5 pts

Agree :)

It is fascinating to watch how people are using circles over there in Google +

For example, I've seen suggestions to make a circle with only yourself in it, and to reshare posts to that circle so you can read them later at your leisure.

Or to have a circle for a particular event you are planning with a specified group of other people.

But the thing I like best about G+ is that like Buzz, it is not about connecting with people through your status updates, but more about connecting with people by sharing the things which interest you, and commenting on other people's interesting shares.

Along with Buzz, its the only online place outside of forums, that I've made real friends, and had real conversations.

I've made some real new friends on Buzz and G+, friends with strangers - something that never happened to me when I used to be on Facebook.

BD 5 pts

Hi Lisa,
I agree that a compelling value proposition of Google+ is the ability to compartmentalize. But is it enough?
What Goog+ needs is for large volumes of people to join and actively participate. They have 18 million now (vs. 700 mil for FB) but the users are generally not active enough, for now.
I don't know if there is room for both FB and Goog+ to both be winners. I think people will mainly focus on just one, as social networking requires precious time. I'm not fond of toggling between the two.
We have FB, Goog+, Twitter, LinkedIn, Quora, BranchOut, StumbleUpon, Pandora, IM, e-mail etc. all wanting our time.
We are guinea pigs in a massive social experiment. I wonder how it will shake out. For now I am loving it. These are cool toys in the mind of a child.
Goog+ needs to be broadly compelling and I don't see that just yet. People already have many years invested in FB and may not share your dislikes. And if I go to Goog+ full time will my friends come too?
I have several friends singing the Goog+ praise. My response is time will tell. I think Goog+ faces a hard uphill battle for various reasons.

Lisa Stone 6 pts

BD @briandeagon Thanks for your comment. Yes, there are so many tools. The constant sensation of time-impoverishment is no fun. So I've adopted a shameless user-first mindset: It's my Internet experience, and I won't be pressured/pulled into using any of those tools if they aren't so compelling I feel I need them or want them. I'm reminded of the time Women.com CEO Marlene McDaniel came into my cube in the 1990s. I was on the landline and my cell phone rang. I put the landline on hold and was about to answer the cell when she reached over and cancelled the call by opening my flip phone and immediately slapping it shut. "Remember," she said. "That phone is for you to call out, not for people to demand anything from you." So empowering.