With over 2 million engaged followers on Instagram, a thriving blog she started in college, a beyond successful line of overalls and bathing suits (with a brand new website), and a closet we fangirl over, Danielle Bernstein is any aspiring influencer’s #GOALS. She was one of the OG digital content creators to take her love of writing and photography and transform it into a full-time career on the inter-web, with Instagram as her go-to platform and major sales driver.
Since her blog has taken off, Danielle has launched her own clothing lines, WeWoreWhat Swim and WeWoreWhat Overalls, which have made MILLIONS in sales. It’s no surprise the title “Founder” appears as a top priority on Danielle’s resume. Beyond her self-made business, she also has a smart portfolio of investments, numerous long-term brand partnerships, and multiple other revenue streams. You know, for some extra $$$.
The native New Yorker takes her business investments very seriously, and will be sharing her secrets on how she’s become one of the top ladies in the business world on Day 2 of #BlogHer19 Creators Summit. Get excited because she will also be revealing her brand new, top secret product made specifically for influencers which is slated to launch on September 17th, right before BlogHer kicks off. Please join us in welcoming Danielle to the #BlogHer community!
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Danielle Bernstein, Founder of WeWoreWhat | “Getting Dressed should be the easiest part of your day”- something native New Yorker, Danielle Bernstein, proclaimed when founding her now world-renowned fashion blog and brand, WeWoreWhat, in 2010. Her site began as a daily dose of outfit inspiration before growing into an aspirational – while still relatable – home for all things fashion and lifestyle. Before the age of 25, she was placed on Forbes 30 Under 30 list and has since started and invested in many new business ventures including her own clothing lines. In 2019, in addition to growing her personal brand, she launched her e-commerce site, Shop WeWoreWhat, which houses her two clothing lines, WeWoreWhat Swim and WeWoreWhat Overalls. Both have grown into multi-million dollar businesses. Danielle is considered a social media pioneer and has been recognized as a business leader in the Influencer industry by outlets such as Forbes, Business Insider, Business of Fashion and WWD. Her latest project includes founding and funding a tech start-up, launching this Fall.