May Content Trends and High Performing Topic Ideas – 2022

As summer kicks off in the month of May, prepare for sunshine and for summer trends! We have compiled a list of topics and themes in several key niches, that are predicted to trend this May. We took into account historical data, industry trend reports, and analysis of our own data, these trending topics in May are slated to be high performers. This month, there will be high demand for content on summer activities, summer weddings, gardening tips, fun activities for kids, etc. And as the creator economy continues to boom and the metaverse evolves, there will be more interest and opportunities to participate and engage. May is Mental Health Awareness month and we are marking it with our annual BlogHer Health conference. The welcome shift towards mindfulness continues and this month there will be more demand for content on sustainability, mental health, and emotional wellbeing.
So as you put your content calendar together for the month of May, use this list as a source of inspiration for ideas and topics that you can create content around.
Health and Wellness
- BlogHer Health (May 20th)
- Mental Health Awareness Month
- Outdoor activities
- Metaverse
- Podcasting
- Mental health and wellness
Lifestyle and Culture
- Emotional wellbeing
- Rihanna’s Pregnancy / Baby
- Summer travel designations
- Sustainability
- Eco-friendly fashion
- Retro interior deisgn
- Sustainable interior design
- Nature-inspired interior design
- Spring cleaning
- Gardening tips
- Seasonal flowers
- Astrology
Food and Recipes
- Cinco de Mayo recipes
- Mental Health cooking
- Marijuana recipes
- Healthy spring recipes
- Picnic planning and recipes
- Salad recipes
- Easy spring recipes
- Refreshing spring cocktail ideas
- Seasonal fruits & veggies
Fashion & Beauty
- Met Gala
- Dopamine Fashion
- Spring make-up looks
- Neons
- Weddings / Wedding guest dresses
- Platform shoes
- Bold colors and patterns
- Maxi skirts
- Large handbags
- Naked fashion
- Lower waistlines
Entertainment
- Doctor Strange in the Multiverse of Madness
- Kentucky Derby
- Top Gun: Maverick Movie
- Video content
- Fan supported creator economy
- Metaverse and immersive entertainment
- Nostalgia TV
- Streaming entertainment and news
- New podcasts
- More NFTs
Parenting
- Mother’s Day gifts ideas
- Maternity fashion and style
- Outdoor activities for kids
- Summer activities for kids
- Outdoor party planning ideas
- Popular baby names
- Baby summer outfits
- Fun veggie recipes
- Parental leave for fathers
- Technology-assisted parenting
Shopping Trends
- Mother’s Day gifts
- Teacher presents
- Summer fashion/beauty/home goods etc
- In-store shopping experience
- Collaborations between top brands
- Social media shopping
- Live shopping
- Curated shopping guides
- Ethical and sustainable shopping
- Buying experiences
Holidays and Notable Events
- AAPI Heritage Month
- Mental Health Awareness Month
- Mental Health Awareness Month
- Mother’s Day in the US (May 8th)
- National Teacher’s Day (May 4th)
- Star Wars Day (May 4th)
- Cinco de Mayo (May 5th)
- National Nurses Day (May 6th)
- BlogHer Health (May 20th)
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