January Trending Topics and High-Performing Content Ideas
January 2023 is right around the corner and now is a perfect time to start building or finalizing your January editorial calendar. For publishers and content creators, creating content around trends is a great way to garner traffic and keep your site relevant. We’ve compiled a list of topics predicted to trend in January 2023. Using data from SHE Media’s owned and operated properties (SheKnows, StyleCaster, Soaps), as well as published data from Google Trends, Pinterest Predicts 2023, and other industry reports and insights.
This list of trending topics spans various niches, however, a recurring theme is the continued rise of sustainability, mindfulness, and the pursuit of immersive experiences. See January trending topics below.
New Year 2023
New Year’s resolutions
New Year Traditions
Book lists and recommendations
NYE parties – fashion, fireworks, places to go
New Year’s nail designs
Travel Destinations
New Year’s Day sales
Kid-friendly NYE events
2023 Self-Care Journals
2023 Habit Trackers
Christmas tree disposal
Food Industry
Honey Alternatives
Dinner-party style restaurants
Sustainable kids’ Food
Plant-based Pasta/Pasta alternatives
Tik Tok trendy foods
Non-alcoholic spirits
Tinned Fish
Nostalgic Food
Fashion & Beauty
Padded Puffers
Puffer Boots
Long /maxi Skirts
Sparkly/Sequin Outfits
Sheer Pieces
Rosettes
Purple Pieces
Chain Belts
Fringe and Tassels
Leather Pieces
Fashion Week
Relaxed Denim
Barbiecore
Ballet Flats
Minimalism in Skincare
Sustainable Beauty
Health & Wellness
Mental Health focus
Mindful drinking
Primal Movement fitness activities
Remote healthcare
Remote therapy
Journaling
Herb Growing
Virtual and at-home workouts
Wellness Tips
Finding balance
Music Therapy
Lifestyle
New York Fashion Week
Online shopping
Working from home
Home workspace design
Self-improvement
Spending time outdoors
Immersive food experiences
Parenting
Fourth trimester
Winter baby names
Building relationships with children
How to reduce screentime
Mental health for kids
Mental health for teenagers
Warm clothes for kids
Organic baby food
Parenting books
Teaching kids about Civil Rights
MLK Jr. facts/history
Entertainment
Nepotism Babies / Nepo Baby
Avatar – Way of Water
Barbie Movie
Rave party aesthetic
Behind the scene videos
More streaming
H-commerce
Valentine’s Day
Romantic date ideas
Gift ideas (gifts for him, gifts for her, gift ideas for new couples)
Self-love
Galentine’s Day
Red outfit ideas
Creative date ideas
Valentine’s Day desserts
Valentine’s floats
Family Valentine’s traditions
Valentine’s crafts for kids
DIY Valentine’s gifts
Sustainable Valentine’s gifts
December 2022 Trends – There is still time to Capitalize on Q4
For content ideas for the last weeks of December, check out the 2022 Q3 and Q4 trends
E-commerce and Affiliates: Amazon Influencer Program’s ‘Creator Year In Review’ Trends report shows 40 products Amazon Influencers loved this year.
Food Industry: Toast Restaurant Trends Report
2022 Trend Reports:
- Pinterest Trend Tracker and Pinterest Trend Reports
- Facebook IQ Trend Report
- PMG Intelligence Q4 and Holiday Report
- Hubspot Trend Reports
- GWI – Global Web Index
We see our SHE Media Collective partners begin to gain traction with traffic when they are publishing 3-5 high-quality blog posts each week. With what we know about January RPM trends, it’s also an ideal time to increase your publishing frequency.
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