10 Eco-Conscious Influencers to Follow

It’s April 22nd — which means it’s Earth Day! It also means we’re two days out from our first-ever conference created for mom bloggers and influencers — #BlogHer20 Parenting — have you registered for your free ticket yet?
While there are tons of lovely ways to celebrate our planet off-screens, we’re here to do what we do best — connect leading ladies with knowledge and inspiration to empower them to continue being their bad ass selves. In this case, we’re asking our readers to follow the below, super-green influencers and bloggers in an effort to make your Instagram feeds greener year-round!
These ladies know their sustainable, earth-friendly stuff. Following them is a sure-fire way to help you cut through some of the how-to-start, sustainable haze – you may even find yourself making better, good-for-the-Earth decisions about the brands you work with and purchase from, the produce you buy, how you recycling, and beyond.
Check ‘em out and let us know what you think — and if there’s anyone you think we missed, comment them below!
lauren singer of @trashisfortossers
Lauren Singer took the ‘gram by storm when she first came on the scene — you might also know her as “that girl” with effortless fashion sense, who can fit all her trash for the year in a single mason jar. Lauren’s career has taken off since that fateful post — she’s now the CEO of Package Free Shop, a company on a mission to make the world less “trashy” by offering products that help you reduce waste daily. She is also the founder of the leading Zero Waste editorial platform Trash is for Tossers, which shows that living a low or zero waste lifestyle can be cost effective, accessible, and fun! Lauren has empowered millions to reduce their waste and has kept over 100 million pieces of trash out of landfills through her work at Package Free.
LEAH SEGEDIE, MAMAVATION
Leah Segedie of Mamavation.com — and member SHE Media Partner Network — has made it her mission to connect moms with products that are completely safe for them and their families to use. She tests products so you don’t have to — and doles out tons of great tips on simple ways to make your home as eco-friendly as possible. For more on Leah, be sure to check out her SHE Media Partner of the Week feature!
MANUELA BARóN
Manuela Barón’s Instagram feed and blog meet everyone on their journey to practicing sustainability exactly where they are — whether you’re just starting out or an old pro, there’s something for everyone on Manuela’s site. The Girl Gone Green platform was created to educate and bring awareness to eco-issues and solutions, and prides itself on being a community with an emphasis on sustainability and conscious living.
VARSHINI PRAKASH
Varshini Prakash’s contributions to your feed will be nothing short of amazing. She’ll make you laugh, cry, and wanna tear your hair out — but in a good, empowered way. She’s a leader of Sunrise Movement — a collective created to motivate young people to help put a stop to climate change, while creating millions of jobs in the process, and are focused on making going green an inclusive, viable option for everyone everywhere.
KATE NELSON of @plasticfreemermaid
Kate Nelson hasn’t used plastic in a decade. Why? “Because…the ocean,” reads her Insta-bio. Kate is as close to a mermaid as it gets in terms of being a hardcore advocate for marine life, the eradication of plastics, and ocean health in general. She’s funny, she’s bright, and she’ll make you feel really shitty about forgetting your reusable coffee-cup — in a good, necessary way.
P.S. — The good news about that mountain of trash behind Kate in that post? It’s all being recycled and made into equipment for playgrounds. #OBSESSED
CARLOTA BRUNA
Carlota Bruna is a Spain-based friend of the environment. Yes, all of her posts are in Spanish, but that’s what the handy dandy translate feature on Instagram was made for! This lady has some pretty stellar insights into global issues, and it doesn’t hurt that her pictures are oh-so-soothing to look at. Taking care of our planet needs to happen at a global scale — what better way to remind ourselves of this than by following influencers taking steps in the right direction from around the world?
KATHRYN KELLOGG
Kathryn Kellogg began her journey of sustainability and conscious living after being diagnosed with (thankfully benign) breast cancer in her early 20s. The experience got her thinking about the plastics and chemicals we interact with every day — if the effects they have on our bodies are similar to the way they “trash” our planet, what good could they possibly be doing? Today, Kathryn is the author of 101 Ways to Go Zero Waste and the keeper of an excellent eco-friendly blog, also named Going Zero Waste. Her posts are smart, funny, empowering and an awesome way to get inspired about reducing your own waste.
EMILY ATKIN
Emily Atkin is an avid tweeter and the creator of Heated World, a newsletter and Instagram account bringing crazy important messaging about what’s going on as our world heats up straight to your cell screens. She recently began producing a podcast by the same name (featured in the above post), while continuing to grow her Twitter and newsletter followings. Emily’s voice is seething, salient and often pretty funny despite the gravity of the subjects she breeches.
LUCY BIGGERS
Lucy Biggers is the producer and host of One Small Step from Now This news. Her personal gram is host to 28.1K followers and her posts provide upbeat, super-easy ways everyone can practice being more eco-conscious — from something as small as donating your old clothes to not tossing your Christmas tree into the trash (but rather returning it to nature where it can decomp!) Lucy is a reminder that making smarter, earth-friendly choices is accessible for everyone.
greta thunberg
Obviously, we can’t talk about influential women looking out for our planet without mentioning Greta Thunberg. Though she’s young, she is mighty — and she is a beautiful, constant reminder that when we talk about sustainability and thinking about the consequences of our actions against our planet, we’re quite literally talking about the well-being of our children and children’s children. They are the ones who will have to clean up our messes. We only have one planet — we MUST be good to it.
We’re grateful to each of these ladies for being the positive change they wish to see in the world and leading by excellent example. #BlogHer urges you to find ways to celebrate and honor our planet today and everyday — following awesome content from these ladies is one small step in the right direction!
BTW — did you know #BlogHer20 Parenting is in TWO DAYS? Our first-ever parenting conference is going LIVE on Friday, April 24th, from 10am-2:30pm ET. We’d love to (virtually) see you there!
